The INTER-TEX project presents the results within the framework of the ITMA 2019 fair on June 21.
During the 36 months of the project, activities have been developed to promote and facilitate the process of internationalization of SMEs in the textile sector, working from the coopetition, a term that enhances the work in cooperation between small companies that, although being competing with each other , makes the value of achieving a common objective in the presence in a foreign market, is higher than the value obtained individually.
Thanks to the work developed by the project partners, a new joint strategy has been created for the internationalization of SMEs in the south-west of Europe in the textile sector. This strategy is found in the document INTER-TEX Internationalization Guide for Textile SMEs that has also been presented during the day.
ITMA is the most important international textile technology and machinery fair in the sector. 120,000 visitors are expected to generate business with more than 1,700 exhibitors from 45 countries.
The presentation of results within the framework of the ITMA fair highlights the international nature of the INTER-TEX project and, in addition to presenting the results of the project, reveals the importance of the cooperation strategy as well as continuing to work, giving continuity to the activities of joint internationalization.
